Whitepaper

Executive Summary

Origins of Ambrosus
- The Ambrosus network is a blockchain-based ecosystem for supply chains, ensuring the origin, quality, compliance and proper handling of items tracked by the network.
- Ambrosus’ primary focus is on improving supply chains for life-essential products, specifically food and medicine, although the protocol can be applied to almost any complex supply chain
- These new capabilities allow buyers and other participants in the supply chain to ensure that the standards of their Quality Assurance programs are being met.
- The Amber token is used to keep information on the Ambrosus network up to date as products move across the supply chain without requiring a centralized actor to maintain resources.

Introduction

The technologies and methods used to run these supply chains have not however kept pace with the growing interconnectedness and complexity of our world.
Challenges
- it has become a struggle for supply chain stakeholders to maintain an adequate overview of their networks
- That has made it increasingly difficult to ensure the quality and integrity of raw materials and finished products along the chain, fight contamination and counterfeiting, handle distribution, and maintain functioning and efficient logistics operations
- Highly complex chains with higher numbers of actors also create increasing opportunities for fraud, negligence, or other threats.
- Complexity also reduces transparency, making it more difficult to locate problems in a timely manner
A Data-Centric Solution
- Even where data is available, it is challenging to collect it, aggregate it, disseminate it and, above all, ensure its accuracy and integrity
- We envision a system of interconnected quality assurance sensors that can reliably record the entire history of a product
The Ambrosus Project
- Our team’s mission is to create useful solutions for supply chains that enhance their quality, integrity and transparency, thus improving the quality and integrity of the products we all consume
- We believe this vision can be best achieved through self-governed, quality-focused networks to track products across relevant supply chains
Ambrosus Technology
- Ambrosus is an end-to-end integrated solution that includes hardware, software, a protocol layer and developer tools
- The Ambrosus protocol and the software layer on top of it are built on the Ethereum blockchain as well as other distributed technologies that allow information from IoT devices to be recorded onto a decentralized network.
- We are also building a developer toolkit to facilitate the creation of apps on top of the network
- A JavaScript interface to Ambrosus sits on top of the blockchain layer, permitting users to develop to our platform without any blockchain programming knowledge
- At the same time, the Ambrosus team is developing hardware sensors that feature plug-and-play compatibility with our blockchain network.
- The hardware products we have built to date include a range of non-invasive and rapid analytical devices for on-site measurement of biological samples.
- Our development pipeline includes personalized tag methods as well as food grade tracers and biosensors to transform passive packaging solutions into smart conveying systems.
The Amber Token
- t is used to bind continuously updated and verified logistical, environmental and biological data from the supply chain to its corresponding product as it travels between counterparties.
- It is also used to carry out transfers of value within the ecosystem.

Ambrosus Protocol

Overview
- Protocol Components
  - Measurements Repository: this component manages a distributed dataset for product-specific measurements that is built on top of a programmable blockchain (Ethereum) and distributed file system (IPFS
    - Authentication
    - Transparency
    - Immutability
    - Capacity
    - Requirements Smart Contract
    - Monitoring
    - Agreements
  - Amber Token
- System Architecture
  - The Ambrosus protocol is built to support high data loads from hardware devices and network participants with substantially higher capacity than standard Ethereum software implementations
Measurements Repository
- Authentication
  - Each device on the network signs data transmissions with its unique private key in order to prove its identity as an authorised device

Capacity
- Although a single measurement is typically less than 100 bytes, the system is designed to collect potentially thousands of measurements per batch, and a batch may include data from multiple devices
- Ambrosus has created a custom blockchain that integrates with the Ethereum blockchain and a distributed storage system
- The dual architecture that Ambrosus has created provides a scalable solution to the network’s data capacity while maintaining decentralization, immutability and transparency.
- Every new measurement added to the Measurements Smart Contract creates a new version of the Merkle Tree with a new root, which can then be stored in the Measurements Smart Contract

Requirements Smart Contract
- This portion of the protocol is used to define quality standards that can be directly compared to items in the Measurements Smart Contract.
- We expect more advanced Requirements to use statistical analysis and machine learning to detect irregularities and support automated decision-making and real-time auditing

Amber Token

- As items move through the supply chain and are transformed in the manufacturing process, the Amber balance assigned to a particular batch can be split and merged into multiple other Measurements Smart Contracts, which together create a graph representing the history of a given item

Optimizing Network Costs

- Each individual supply chain uses unique transactions and contract deployments on the Ethereum network to handle data as items move through the chain
- Instead of the main Ethereum network, the main transactional network used by Ambrosus is the Ambrosus blockchain, a private version of the Ethereum blockchain
- All smart contracts related to the Ambrosus protocol will run on the Ambrosus blockchain, which will be periodically copied to the Ethereum main network for further validation
Architecture
- Layered Architecture
  - The JavaScript layer ex-poses the Ambrosus protocol interface to application developers.
  - This layer is also used to run software that does not need to be distributed and/or is expensive to implement as a smart contract, such as offline measurement verification.
- Data architecture
  - The first layer is a library used to store large quantities of small data with blockchain and distributed file systems
  - The second layer is dedicated to supply chains
  - The top layer is Ambrosus.js, a protocol dedicated to food and pharmaceutical supply chains, with specific types of measurements and requirements related to those industries

Supply Chain Data

Tag, Tracer and Sensor Systems
- A key attribute of the Ambrosus network is its comprehensive support for IoT hardware and sensors, which provides the ability to tag and monitor physical objects and transmit data associated with them.
- 1D/2D barcodes and passive electronic RFID stickers are examples of common tagging systems.
- A tracer is a natural compositional feature of a product or an added component inserted into a product, while a sensor is a device that detects and responds to some type of input from the physical environment.
- A tracer will remain stable throughout its entire supply chain journey, whereas the correct sensor solution would need to be designed for each counterparty on the supply chain and will likely require more upfront investment and knowledge of product properties. Tracers are the ideal solution to track and trace products
Detection Systems
- Specific detection systems are selected and deployed by Ambrosus at various stages in the supply chain to offer the most effective and cost-efficient assessment of each product at each stage
- Analytical systems are based on physical methods of analysis, including optical, electrical, acoustical and nuclear techniques
- Biosensors and chemical sensors are further types of analytical systems which may be used to detect pH levels, allergens and other types of physical properties.
- Where appropriate, further methods such as immunological and enzymatic techniques or DNA and protein assays are also used to assess food
Data Transmission

Roadmap

https://blog.ambrosus.com/ambrosus-network-amb-net-roadmap-2018-83a436d59562

Team

Angel Versetti - CEO

Consultant & Project Lead, Investments in Emerging Technologies for United Nations – 2 year
Brand Ambassador for Bloomberg Institute – 4 months
- Bloomberg is a forward-looking company focused on building products and solutions that are needed for the 21st century
Marketing Trainee for Google – 1 month
Bachelor’s in Land Economy from Cambridge University - #7 best school in the world

Dr. Stefan Meyer – CTO

R&D Scientist and Project Manager for Nestle – 5 years
Masters in Geosciences from University of Lausanne - 179th best school in the world
Ph.D. in Food Science & Technology from University of Leeds – 134th best school in the world

Vlad Trifa – CPO

Advisor to Restart Energy – current
- Restart Energy is building a global energy supply platform using Blockchain protocol to democratize a sector burdened by bureaucracy and transaction costs, freeing up capital, saving consumers money, helping local small producers earn more and allowing real peer to peer direct energy trading using existing infrastructure
Head of Digital Lab for Swisscom – 1 year 8 months
- Swisscom AG is a major telecommunications provider in Switzerland
Co-founder and CPO for EVRYTHNG – 5 years
- The EVRYTHNG platform connects brands directly with consumers, and provides visibility and intelligence in the supply chain
Research Associate for MIT – 7 months
Research Associate for SAP Research – 3 years
Scientific Collaborator for UNCLA – 2 years
Computer Science, Urban computing, Smart Cities at MIT
Visiting researcher, computer science and biology from UCLA

Stephen Croncota – CMO

CMO for Versace – 5 years 10 months
EVP CMO for Game Show Network – 3 years
CMO for Kendall-Jackson Wine Estates – 2 years
SVP Marketing and Programming for E! Networks – 3 years
SVP Creative Director for Warner Bros. – 3 years
Marketing Director for Conde Nast – 3 years

Roger Wattenhofer – Solutions Architect

Professor at ETH Zurich – current
Researcher for Microsoft – 1 year 7 months

Radoslav Dragov – Business Development

Project Coordinator, HR Business Intelligence Analyst, and Communications Assistant for Wolters Kluwer – 1 year 8 months
- Wolters Kluwer N.V. is a global information services company
Student Ambassador at Rotterdam School of Management – 73rd best school in the world
Google Business Mentorship Programme for Google – 3 months

30 MEMBER TEAM

Oliver Bussmann – Advisor

CEO and Founder of Bussman Adviosry – Current
- Has been a guest on CNBC a lot, and advises great startups
Board Advisor to Nationwide Building Society – Current
- Nationwide is the world's largest building society as well as one of the largest savings providers and a top-three provider of mortgages in the UK
Advisor to Ripple – Current
Research Director for Blockchain Research Institute – Current
Board Advisor to ShapeShift – Current
- ShapeShift's goal is to be the fastest, most private, and most convenient way to swap digital currencies, and the exchange rate will always remain competitive
Advisor and Mentor to lots of different projects

David Drake – Advisor

Advisor to lots of projects

Dhanesh Kothari – Advisor

Vice President at J.P. Morgan Geneva – 1 year 5 months
Vice President of Creadit Suisse AG Switzerland – 4 years
Manager for Accenture Switzerland – 5 years 7 months

11 MEMBER ADVISORS

Partners & Backers

EPFL Innovation Park

The EPFL Innovation Park hosts technology driven companies in an inspiring environment, with access to cutting-edge research, a large network of dynamic entrepreneurs and established companies. 211 companies on its list

Swiss Federal Institute of Technology

ETH Zurich is pioneering solutions to the global challenges of today and tomorrow. It has more than 20,000 students from over 120 different countries

Government of Canton of Vaud

Vaud is a mountainous district in western Switzerland bordered by Lake Geneva to the south and France to the west. Over 750K population

United Nations 10-Year Framework of Programmes, Sustainable Food Systems Programme

The Sustainable Food Systems (SFS) Programme of the 10-Year Framework for Programmes on Sustainable Consumption and Production Patterns (10YFP) is a multi-stakeholder initiative to accelerate the shift towards more sustainable food systems.

EIT Food, European Institute of Technology

EIT Food is a pan-European consortium that focuses on entrepreneurship and innovation in the food sector. Over 50 partners in 13 countries

LDJ Capital

LDJ Capital (http://ldjcapital.com/) is a multi-family office that invests and manages investments for partners and clients in the areas of hospitality, real estate, energy, pharma, tech, telecom, mobile, entertainment, media, publishing, advertising, compliance services, aerospace, shipping & transportation, and more recently digital assets, such as cryptocurrency and blockchain firms through ICOs.

Kenetic Capital

Kenetic is a blockchain firm committed to expanding the development and adoption of blockchain platforms through investments, advisory services, community and technology.

Parity Technologies

At Parity Technologies, we are building software based on new peer-to-peer technology to power this future decentralised web

Bitcoin Suisse

Bitcoin Suisse AG is a Swiss-based financial services provider specializing in crypto-assets

Crypto Valley Association

Crypto Valley is an ecosystem centered in and around the Swiss canton of Zug with active connections to international centers of blockchain innovation in London, Singapore, Silicon Valley and New York.

MassChallenge

As MassChallenge’s flagship location, MassChallenge Boston has brought together corporates, policy makers, and innovation leaders to support and inspire the next generation of innovators. Over the past eight years, we have accelerated more than 1,000 startups from across the world – startups that have made patients healthier, our communities more connected, and our communities safer

Microsoft BizSpark

We are committing $500M over the next two years to offer joint sales engagements with startups, along with access to our technology, and new community spaces that promote collaboration across local and global ecosystems.

MME

It is the mission of Midwest Motor Express, Inc. to achieve financial success by providing superior transportation services to our Customers and being an industry leader in innovation and employee development.

WachsmanPR

We provide the most innovative blockchain and cryptocurrency organizations with strategies to engage global audiences. We help established companies better understand the cryptocurrency landscape and how they can leverage the transformative power of blockchain.

Trek Therapeutics

Trek Therapeutics is a for-profit company, organized as a public benefit corporation. Its mission is to develop medicines to treat infectious diseases and commercialize them for global populations.

Monaco Growth Forums

Monaco Growth Forums (MGF) is an exclusive, invitation-only conference highlighting growth companies seeking capital and/or greater exposure. MGF Team selects, by invitation-only, companies seeking international investor exposure to present and then socialize over three days with institutional fund managers, private asset managers, high net-worth individuals, and industry-related sponsors and foundations — all of whom are also exclusively invited to match MGF’s highly selective criteria.

Articles

https://munchies.vice.com/en_us/article/j5pwb4/beyond-bitcoin-how-the-blockchain-could-change-the-way-we-eat

An overwhelming majority of food today goes through a ridiculously large number of touchpoints as it wends its way from producer to purchaser; the process can be inefficient, costly, and a breeding ground for contamination and fraud. Angel Versetti, the CEO of a Swiss startup called Ambrosus, which launched last month, claims his company will put an end to all that in a novel way: Ambrosus is introducing the use of blockchain technology and smart contracts into the global food marketplace. As Versetti put it to MUNCHIES, "In a nutshell, Ambrosus is a platform that assures quality, safety, and origins of food in a verifiable matter."

https://www.cryptoninjas.net/2017/08/11/ambrosus-apply-blockchain-pharmaceutical-manufacturing-monitoring/

https://www.cryptotraders.eu/gavin-wood-helps-launch-blockchain-food-tracking-startup/

Swiss Blockchain startup Ambrosus has announced its official launch to employ smart contracts to track food quality.

http://www.the-blockchain.com/2017/08/11/ambrosus-partners-trek-therapeutics-develop-blockchain-powered-method-track-quality-pharmaceutical-manufacturing/

Ambrosus, the world’s first trusted Blockchain-based ecosystem for the supply chain, today announced a partnership with pharmaceutical pioneer Trek Therapeutics, PBC (Trek) to apply integrated sensors coupled with Blockchain-based technology to pharmaceutical drug manufacturing in Trek’s clinical development program. This announcement comes as Blockchain industry heavyweight Jaron Lukasiewicz joins Ambrosus as Strategic Advisor.

https://www.finextra.com/pressarticle/70628/ex-ubs-cio-bussmann-joins-ambrosus-as-strategic-advisor

Ambrosus, the blockchain-based ecosystem for the supply chain, today announced that Oliver Bussmann, one of the world’s leading experts on financial technology, has joined as a Strategic Advisor.

https://ethereumworldnews.com/ambrosus-new-blockchain-startup-launching-help-ethereum-co-founder/

According to Ambrosus’ website, the company aims to use cutting-edge technology to improve the food supply chain: “Combining high-tech sensors, blockchain protocol, and smart contracts, we are building the world’s first publicly verifiable, community-driven ecosystem to assure [sic] the quality, safety, and origins of food.”

https://www.ethnews.com/ambrosus-opens-p2p-food-market

Ambrosus launches a marketplace in which buyers base their purchases on food quality tracked with blockchain technology and powered by executable distributed code contracts.

https://futurism.com/ethereum-co-founder-helps-launch-new-blockchain-startup/

Swiss blockchain startup Ambrosus wants to revolutionize the food supply chain by introducing smart contracts to track produce. This new blockchain ecosystem, built on the Ethereum network, was launched on Wednesday.

https://www.psfk.com/2017/07/the-blockchain-is-being-used-to-track-food-quality.html

Tech startup Ambrosus announced its release of an Initial Coin Offering (ICO), a variety of cryptocurrency used for crowdfunding, for the public to invest in its blockchain system designed to track food from farm to consumer. The blockchain program would follow a food product throughout the supply chain, ensuring quality and safety while it is processed.

https://blog.ambrosus.com/8-new-team-members-join-ambrosus-worldwide-6c134442cebd

Ambrosus is continuing its expansion across the different hubs worldwide and we are bringing more and more AMBitious people to our Team to help us promote our mission — to bring trust in products back to the consumers. Please welcome our newest team members to Team Ambrosus! A.V.

https://blog.ambrosus.com/ambrosus-welcomes-five-new-team-members-d9fc3a274ff8

I am pleased to see Ambrosus grow on all fronts and I heartily welcome our new team members who bring expertise from different industries and are enriching our global team. We are onboarding an entrepreneurial scientist, a blockchain enthusiast, an investment lawyer with deep knowledge of the food sector, an agricultural expert with policy knowledge and an outgoing community manager. Check out their profiles below! A.V.

https://blog.ambrosus.com/ambernomics-a-cryptoeconomy-for-supply-chains-db6ee2467741

Cryptoeconomics is a widely misunderstood term and a frequent source of confusion for many in decentralised ecosystems. AMBERnomics, Ambrosus’ official cryptoeconomic model, aims to dispel some of the myths about this emerging field and explain the incentive mechanisms and governance controls that will promote operability, scalability and sustainability throughout our network.

https://blog.ambrosus.com/

https://www.reddit.com/r/CryptoCurrency/comments/8ewuyk/chief_marketing_officer_of_versace_stephen/

https://blog.ambrosus.com/swiss-coffee-alliance-and-ambrosus-bring-digital-transformation-to-global-coffee-markets-aac500bb6abc

Zug, Switzerland — Ambrosus — the world’s leading Blockchain-IoT solution for quality assurance in food and pharmaceutical industries — and the Swiss Coffee Alliance, , a consulting company that empowers the entire coffee value chain with scientific and technological expertise, are proud to announce a groundbreaking new collaboration.

Videos

https://www.youtube.com/watch?v=OkdCV6zw3lI

https://www.youtube.com/watch?v=bc8SDl3NfBw

https://www.youtube.com/watch?v=BliWYTIV2-k

https://www.youtube.com/watch?v=DftD5gTPvWA

CoinCheckUp

Conclusion

I would give Ambrosus an A rating. Ambrosus is a supply chain management company and the Amber token is the first backed specifically by data. Meaning that the more data that is on the network the higher the value of the project. This is a huge issue and Ambrosus has a great solution. They have a great team, and a large enough team to make this happen. They have a lot of advisors and partners that clearly think they will be successful too. To me this project is indeed the Vechain of supply chain and has a lot of potential. Its low market cap is worth snatching up now.